My name is Johanna, often shortened to Jo, an Information Designer with an open mind for new ideas and attention to detail. My practice sits at the intersection of human-centred design, information systems, and visual storytelling, with a focus on translating complex information into accessible, meaningful experiences. 
 

I am a farm girl at heart but interaction design, branding, and package design are my main passions. I approach branding as a system rather than a surface, considering how information is structured, experienced, and trusted across physical and digital touchpoints. My work is grounded in research-driven decision-making, iterative design processes, and a belief that effective design evolves through use.
 

Don’t let my shy, reserved exterior fool you. Scratch that surface and I am as bubbly as champagne. Alongside my design practice, I’m deeply interested in typography, data design, photography, and agriculture. I bring an energetic, thoughtful, and collaborative approach to my work. I’m motivated by curiosity, care, and a genuine commitment to creating design solutions that are both functional and human-centred.