aligning preception
to reality
mk
mk livestock
logo design
Inspiration was drawn from nature for this logo. The arm of the 'K" is replaced with a cow horn. This indicates the association of the companies manufacturing of livestock equipment. A simple yet subtle way of indicating to the audience that the product presented is related to livestock.
mount royal
climbing society
climbing society
logo design
A simple yet effective logo created for a new society coming to Mount Royal University this fall.
Inspiration was drawn from the community that the society will form; creating the circle for unity. In which the circle encompasses what the group is passionate about; climbing. The colours, a dark teal and gold convey the tough journey and the rewards sought.
Further assets are to soon to be developed, such as social media branding and club cards.
mru motionballU
motionballU
social media engagement
Instagram templates for Mount Royal University motionballU were created to engage and inform followers of information on the event, the team and what motionballU is. As well other print material was developed, such as after-party tickets.
Traditional Mount Royal colours were used to ensure consistency of being apart o the school and motionball University.
Unfortunately, due to Covid19 the event was cancelled this year but will return next fall. To check out more information about MRU motionballU check out their Instagram page.
canadian rangeland
marketing material
new identitiy
Various materials were created to help promote Canadian Rangeland Bison & Elk's refreshed brand. Including the creation of postcard flyers, window displays, brochures and specification sheets.
Slogans, copywright, graphics and photos from @sjcookery were combined to create eye-catching and informative pieces to attract customers and promote a newly created brand identity.
meat chops snacks
brand identity
logo revamp
Meat Chops Leather Shop name was changed to Meat Chops Snack Canada. In accordance with this name change, the logo was updated accordingly. Other versions were created to represent the new bison and elk jerky lines.
hard water kings
hard water kings
logo design
Logo creation for a social media account that focuses on fresh and hard water fishing. A brand in which their goal is to be the best of the best. I drew inspiration from "king" and the fish they catch. Combining the two to create a logo that represents elite fishing.
Check out the Hard Water Kings Account here!